Tuesday, January 5, 2010

Centric?


centric? new network. centric of what? i guess its multicultural because the emblem is 3 colored triangles which overlap to make a brown(ish) middle color. But how can you multi and centric?

Diverse and multiple, yet united and whole? I sound like I'm making it up at the marketing meeting.

Oh but no, it's a African American targeted channel. So then why not Afrocentric! So BET has a new BET, but BET can stick to entertainment. Is that the gig? It's ran by VIAbetandmtvCOM. Well MTV supposedly only runs the ad sales. Here's what the big dicks at BET had to say about "affiliates" (not advertisers, mind you) :

Future child, do you read me? What will you think of these networks??

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